By both means that are legal physical physical physical violence, from copyright infringement and desecration (Kuldova, 2016b). Outlaw bikers, including the iconic Hells Angels MC with regards to trademarked “death head, ” openly think about the spots or logos they wear on the vests and tattoo on by by themselves as sacred. If an individual were to desecrate the logo design, make enjoyable from it, copy it or touch it inappropriately, one is up for trouble. I actually do maybe maybe not desire to visit here into information concerning the real biker subculture, that we have actually described somewhere else (Kuldova, 2016b, 2018). Alternatively, i do want to concentrate on the relationship of this bikers with their patches that are sacred which can be instructive for the conversation of fetishism. The spot embodies the values associated with the bikers; it will be the materialization of these brotherhood ideology, codes of honor and alternate structures that are legal. In a television documentary, Outlaw Bikers, John Real, the previous president of Hells Angels Maryland, captured the effectiveness of the area into the after manner:
I became the talk regarding the city, among the best guys, we had been initiated as Hells Angels, day that is best of my entire life,
Just when I changed that patch we became this monster, from simply the jacket we wore. We put that area on and I also paid the cost. I sooner or later got arrested, I fundamentally got charged … We ultimately destroyed almost anything We owned, as a result of that spot, but i might do this once once again the next day. (Winterhalder et al., 2010)
The area isn’t just an embodiment of this biker value system that acts the reproduction and expansion associated with team, or perhaps a desired brand name with a unique right, improved by pop-cultural mystique (think about The crazy One with Marlon Brando or Sons of Anarchy), but in addition collectively it may be seen as a totem of this biker clan that is respective.